A few months back, I was working with an anchor whose newscast ratings had been on the rise across multiple […]
Author: Barry Nash
Barry has been coaching television news talent since 1982 and is widely regarded as one of the world’s leading experts on newscast performance and delivery. He is the Founder and Head Coach of Barry Nash & Company. You can read more about Barry here.
Coaching: An Employee Retention Superpower
In a recent conversation with a large market news director, I was telling her how much I’d enjoyed my first […]
Researching What Viewers Value Most in TV News Anchors
A few years ago, I came across an article detailing how companies like BMW and Sheraton were using text analytics […]
Connection Magic
“What’s the secret to connecting with an audience?” When Harvard Business Review put this question to Penn Jillette (of Penn […]
To Move or Not To Move
A study featured in the Harvard Business Review underscores how important gesture is to gaining support from business investors. Can […]
The Art of Being Real
When I joined Audience Research & Development (very!) green and fresh out of graduate school in 1982, the firm’s Managing […]
Nerves on Parade
The appearance of Sergio Dipp as a sideline reporter on Monday Night Football has received a lot of coverage. Most […]
Pitch Perfect
“My producer keeps telling me that my pitch is too high.” “I don’t like the sound of my voice – […]
Voice of Experience
When security put the United States Capitol Building on lockdown late one July afternoon, NBC Washington’s Scott McFarlane was on the […]