Tip: To achieve authentic urgency, take the time you need to land the first thought of each story as powerfully […]
Achieve Authentic Urgency
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Author: Barry Nash
Barry has been coaching television news talent since 1982 and is widely regarded as one of the world’s leading experts on newscast performance and delivery. He is the Founder and Head Coach of Barry Nash & Company. You can read more about Barry here.
Working Stick Mic Magic. How & Why it Matters.
Tip: Work just as expressively with the stick mic as you do without it. Why? Science teaches that movement and […]
Talk About Trust
Building trust…begins with talk about trust — talk combined with action, to be sure, but talk first of all. We […]
Better Off Stoned: Social Media and the Anchor Brain
Note: We featured an earlier version of this post in late 2022. This version has been updated and edited to […]
Coaching: An Employee Retention Superpower
In a recent conversation with a large market news director, I was telling her how much I’d enjoyed my first […]
Researching What Viewers Value Most in TV News Anchors
A few years ago, I came across an article detailing how companies like BMW and Sheraton were using text analytics […]
Connection Magic
“What’s the secret to connecting with an audience?” When Harvard Business Review put this question to Penn Jillette (of Penn […]
To Move or Not To Move
A study featured in the Harvard Business Review underscores how important gesture is to gaining support from business investors. Can […]
The Art of Being Real
When I joined Audience Research & Development (very!) green and fresh out of graduate school in 1982, the firm’s Managing […]