Talent are key to growing your audience. We have the keys to growing your talent.
When more people want to watch your news talent, more people want to watch your newscasts. Hello, I’m Barry Nash. For over 40 years, I’ve been helping television news and sports organizations around the world keep and grow audiences by coaching their anchors, reporters, weathercasters and sportscasters to connect in ways that viewers trust and want to watch.
I develop talent with the same discipline and tools you use to perfect every other aspect of your product — audience research, technology, professional experience and a passion for finding and telling the truth. When your team needs special help — voice and speech coaching, visual image help, leadership training — I have a team of proven specialists that are second to none. And it’s all supported by state-of-the-art talent research and the only app in the world designed exclusively to support the development of television news talent.
When you need your team to be better in any way, I’d love to visit with you about how I can help.
…and on local news programs large and small throughout the United States.
Whether you lead a team of beginners or seasoned veterans, nothing will accelerate their growth like one-on-one coaching.
My team and I will help you grow and develop your on-air team in a way that works for both your budget and your timeframe. Online or onsite. Your place or ours. In English or Spanish. When you’re ready for coaching, we can make it work in a way that works for you.
Whether you hire a talent coach or you’re doing it all yourself, if you want to ensure your team makes real, long-term progress you’ll want to check out TV HeadCoach®️. It’s the only software in the world designed to ensure your team knows what you need them to do and helps you hold them accountable for doing it.
TV HeadCoach®️ automates the process of great coaching, making it easy for you and your management team to guide and inspire your talent to perform to ways that inspire viewer trust and loyalty. I designed and use it every day to drive better results for clients at every level in my coaching practice.
Whether you’re planning your own research or not, click below to join our Update First List and we’ll keep you updated on our series of national studies tracking what viewers value most in television news talent.