Thinking out loud...
Better Off Stoned: Social Media and the Anchor Brain
A few months back, I was working with an anchor whose newscast ratings had been on the rise across multiple
Barry Nash
September 19, 2022
A few months back, I was working with an anchor whose newscast ratings had been on the rise across multiple
Networks and stations are embracing and expanding bilingual reporting like never before, and the opportunities for bilingual speakers have never
In a recent conversation with a large market news director, I was telling her how much I’d enjoyed my first
A few years ago, I came across an article detailing how companies like BMW and Sheraton were using text analytics
“What’s the secret to connecting with an audience?” When Harvard Business Review put this question to Penn Jillette (of Penn
Building trust…begins with talk about trust — talk combined with action, to be sure, but talk first of all. We
We coach delivery better because we understand it better. We use sophisticated linguistic analysis technology to look in-depth at television news viewer verbatims related to news talent and newscast delivery.
A study featured in the Harvard Business Review underscores how important gesture is to gaining support from business investors. Can
When I joined Audience Research & Development (very!) green and fresh out of graduate school in 1982, the firm’s Managing
The appearance of Sergio Dipp as a sideline reporter on Monday Night Football has received a lot of coverage. Most
“My producer keeps telling me that my pitch is too high.” “I don’t like the sound of my voice –
When security put the United States Capitol Building on lockdown late one July afternoon, NBC Washington’s Scott McFarlane was on the
Conversations about teasing usually focus on what to say, and organizations spend a ton of time and money working to
