FREE CHECKLIST: Tips to Inspire Viewer Trust and Loyalty

Master of Live

This presentation by CNN’s Tom Foreman is a master class in live delivery. Though here he enjoys the use of Virtual […]

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Chemistry and the Paced-Up Newscast

Fast-paced, high story count newscasts can be chemistry-killers — especially if anchors assume that less time on-screen together automatically means […]

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Women Talk Mornings

When you’re committed to understanding what viewers value, there is no substitute for asking the viewers themselves. In this excerpt from a […]

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The Power of Wow

As much as we were moved by the On the Road piece featured here, what really put us in the holiday […]

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The Secret to Greatness

We were originally going to share this clip as an example of the way great teams interact and work together even when […]

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Why Volume Matters

How loudly to speak is one of the most important and revealing choices you can make on camera. Volume — […]

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Joy to the News

In case you missed it, we wanted to share this essay from Roger Ebert’s memoir, reprinted by Salon on reports of his […]

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When Reading Ain’t Leading

The problem that’s really at the heart of most mediocre and uninspiring delivery is that the anchors don’t know what they’re […]

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Power Posture

We’ve known for a long time that how you sit and stand on air is a big deal, because it […]

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